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Are Your First Impression Online
Ruining Your Career Opportunities?
When it comes to moving forward in your career, your first impression online can either make or break your career opportunities. Today, if you’re looking to change jobs or career, your first impression online is much more important than it’s ever been.
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Picture this, you’ve found your dream job and have written an awesome application and your resume is right on the money. You are the perfect match for that job! The application deadline has passed and you still haven’t heard from the HR department. You begin to get a little frustrated because the job is a sure fit and just right for you. It has your name written all over it!
A couple days after the deadline has passed you pick up the phone and call the hiring manager. You get them on the phone, only to hear that someone else has landed the job. How come? How come they didn’t even call you in for an interview?
The reason hits you right in the face. The hiring manager tells you that your application and your resume was great but during their research, they’d come across something you’d posted online, that didn’t align with the company values.
That’s why they didn’t call you in for an interview.
Now, this is just a thought example. But I’ve had people contact me and sharing their frustration about not being invited in for interviews. And guess what the first thing I do, when I get emails like that is…
Yep! You guessed it (I’m sure you did).
I’m heading straight to Google, just like any recruiter, headhunter or hiring professional does when they are doing their research on prospects and candidates.
It doesn’t matter whether it’s concerning your career or dating life. Your first impression online defines, in a much larger scale, how your first impression is to people that don’t know you.
Make a Great First Impression Online With Career Branding
The best way you can take complete ownership of your online presence, and how your first impression online will be when a recruiter or any other hiring professional type your name into Google, is to be proactive and build a strong and authentic career brand.
But Niels – Where do I start? How do I that?
You know what, I’m really glad you asked 😉
Here are 5 steps to help you get started
#1 – Claim Your Name
My best advice to you is to go straight to Bluehost or any other hosting service and claim your personal website domain, yourname.whatever.
#2 – Set Your Career GPS
What are your career goals? Spend some time figuring out what you want for your career and how you want your colleagues, clients, and customers to talk about you when you’re not around. This is an important step in order to get the right brand message out there.
#3 – Set Up Your Career Website
Many hosting services have a ‘one-click’ set up for WordPress which I recommend you build your career website in.
#4 – Start Sharing your knowledge
Once your website is up and running you start sharing what you know through writing blog posts. Every single post you write will become an opening for someone to find you online based on a topic you’re passionate about professionally. Therefore you’ll attract new people to your network that share your professional interests.
#5 – Download my Career Website Quick Guide
My quick guide will outline the steps you need to take, what pages you should have on your website, and where to find awesome designs. All made to take the overwhelm out of setting up your career website.
Please leave your take away in the comments below
Free Email Course
No matter how your professional online presence is today, then I can help you take the next steps necessary building your career brand, so you can begin to attract more and better job opportunities based on your strongest skills, natural talents, and professional passion.
Just sign up and enroll in my free email course at the level matching your needs. Whether it’s as a newbie with out a professional online presence, you ‘re on LinkedIn but doesn’t know how to leverage your presence there, or you want to take your career brand to the highest level and get the ultimate career branding benefits.
I’ve got you covered!